What does Athena do?
Athena provides a generative engine optimization (GEO) platform that helps companies secure top placements in AI-powered search by mapping over 3 million real-world AI responses to more than 300,000 unique sites, and then recommending precise website configuration changes and content improvements.
How much did they raise?
The company raised $2.2M in a Seed round led by Y Combinator, FCVC, Red Bike Capital, and Amino Capital, with participation from seasoned SEO and search executives including Eli Schwartz and Ashley Stirrup.
What are their plans for the money?
Athena plans to use the new funding to scale its GEO platform and develop advanced tools for SaaS and ecommerce brands, aiming to harness the growing popularity of AI-powered shopping and enhance search result performance.
What have they achieved so far?
Athena has already built an extensive catalog of over 3 million AI responses and mapped them to more than 300,000 unique sites, and its platform is currently being used by over 80 companies including Coupons.com, Checkr, Artisan, and Ollie.