Sett

Sett raises $15M Series A to empower mobile gaming studios with an agentic AI platform

8th May, 2025

Chris Davis

Writer

Sett raises $15M Series A to empower mobile gaming studios with an agentic AI platform

What does Sett do?

Sett offers an agentic AI platform designed to help mobile gaming studios generate diverse, data-driven marketing and in-game content. The platform analyzes data from live campaigns, competitor activity, and consumer trends to produce optimized creative assets, including high-performing video ads, personalized mini-games, and in-game content.

How much did they raise?

In its Series A round, Sett raised $15M, with Bessemer Venture Partners leading the investment and additional participation from Saga VC, F2 Venture Capital, Vgames, and Akin Babayigit. This round follows a $12M seed funding round that contributed to a total of $27M raised so far.

What are their plans for the money?

With the new funds, Sett plans to double its team by the end of 2025, focusing on hiring top-tier AI and engineering talent in Israel. This expansion is expected to further enhance its platform's capabilities and accelerate innovation for mobile gaming studios.

What have they achieved so far?

Sett has already made significant strides by raising a combined $27M through its seed and Series A rounds. The company’s effective approach has attracted notable industry players, and it now collaborates with leading gaming studios such as Playtika, SuperPlay, Candivore, and Cyplay.

Key Contacts

Amit Carmi
Co-Founder & CEO

Company Links

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